São Paulo's Premier Music Festival Experience

Where Music Meets Elite Security

The Town 2025 represents the pinnacle of music festival culture in São Paulo, featuring world-class artists across multiple stages at the iconic Autódromo de Interlagos. As Rock in Rio's sister festival, The Town offers an unparalleled music experience with 235,000 daily capacity, transforming the legendary Formula 1 circuit into a massive celebration of music, culture, and entertainment. This mega festival combines the energy of international superstars with the vibrant Brazilian music scene, creating an unforgettable experience for music enthusiasts from around the world.

Dates: September 6, 7, 12, 13, 14, 2025
Location: Autódromo de Interlagos - Cidade da Música, São Paulo, Brazil
Capacity: 235 mil pessoas por dia
Hours: Gates Open: 12h | Last Entry: 0h | Closing: 2h
The Town 2025 Music City Complex - Aerial view of Autódromo de Interlagos transformed into mega festival, multiple stages, and 350,000 m² area

2025 Festival Highlights

Unprecedented Music Experiences Await

World-Class Music Lineup

Experience performances from international superstars and Brazil's finest artists across multiple stages, featuring diverse genres from rock and pop to electronic and Brazilian music.

  • International superstar performances
  • Multiple stages and performance areas
  • Diverse musical genres represented
  • Brazilian and international artists

Massive Festival Scale

With 235,000 daily capacity, The Town transforms the entire Autódromo de Interlagos into a massive music venue, offering unprecedented scale and energy.

  • 235,000 daily capacity
  • 350,000 m² Music City complex
  • Multiple entertainment zones
  • World-class production values

VIP Festival Experiences

Exclusive access to premium viewing areas, artist meet & greets, backstage experiences, and luxury amenities throughout the festival.

  • Premium viewing areas
  • Artist meet & greets
  • Backstage access opportunities
  • Luxury VIP lounges

Cultural Immersion

Experience the best of Brazilian culture through food, art installations, interactive experiences, and the vibrant atmosphere that makes The Town unique.

  • Brazilian gastronomy experiences
  • Interactive art installations
  • Cultural performance areas
  • Local and international cuisine

Comprehensive Security Solutions

Elite Protection for Music Festival Attendees

Our specialized security services are designed specifically for the unique challenges of massive music festivals, providing discrete yet comprehensive protection for VIP attendees, artists, and high-profile guests throughout The Town 2025.

Executive Protection Services

Our elite security teams provide comprehensive protection for VIP attendees, artists, and high-profile guests throughout the festival grounds.

  • Personal protection officers
  • VIP area security coordination
  • Crowd management expertise
  • Emergency response protocols

Secure Transportation

Navigate São Paulo's busy streets and festival traffic with our fleet of armored vehicles and professional security drivers.

  • Armored vehicle fleet
  • Professional security drivers
  • Route planning and monitoring
  • Airport and hotel transfers

Festival Security Coordination

Seamless integration with festival security to ensure maximum protection while maintaining access to exclusive VIP areas and experiences.

  • 24/7 command center
  • Real-time threat monitoring
  • Multi-location management
  • Emergency medical support

Premium VIP Services

Exclusive Access and Luxury Concierge

VIP Festival Access

  • Premium viewing areas at all stages
  • Exclusive VIP lounges and amenities
  • Priority access to performances
  • Artist meet & greet coordination
  • Backstage access opportunities

Luxury Concierge Services

  • Custom festival itinerary planning
  • Restaurant and dining reservations
  • Hotel and accommodation coordination
  • Entertainment and nightlife planning
  • Cultural experience arrangements

Exclusive Experiences

  • Private artist meet & greets
  • Behind-the-scenes festival access
  • Exclusive merchandise and memorabilia
  • Photo opportunities with artists
  • VIP hospitality services

Comprehensive Event Planning

Comprehensive Planning for Your Experience

Security team conducting pre-festival assessment, inspecting venues, planning strategic routes, and coordinating with local authorities

Pre-Event Security Assessment

  • Venue security evaluation
  • Route planning and alternatives
  • Crowd management strategy
  • Emergency response protocols
  • Staff and venue coordination
Festival operations center in action, monitors showing multiple venues, team coordinating VIP movements, and rapid emergency response

Event Operations

  • 24/7 command center
  • Real-time monitoring
  • VIP movement coordination
  • Rapid response teams
  • Multi-location management

Official Ticket Information

Purchase Tickets Through Official Vendor

General festival area with diverse crowd, music stages, food stalls, and authentic festive atmosphere

Full Price Ticket

R$ 975,00

  • Access to all festival areas
  • General admission
  • Food and beverage access
  • Official festival merchandise
  • Age 16+ (minors with parents)
General festival area with diverse audience, access to all areas, and complete festival experience

Half Price Ticket

R$ 487,50

  • Same access as full price
  • For eligible beneficiaries
  • Documentation required
  • Age 16+ (minors with parents)
  • Subject to verification
Elite security package with protection team, armored vehicles, exclusive access, and personalized concierge services

VIP Security Package

Custom Pricing

  • All festival access included
  • Personal security detail
  • VIP area coordination
  • Secure transportation
  • Luxury concierge services

Frequently Asked Questions

Everything you need to know about The Town 2025 security

Secure Your The Town 2025 Experience

Contact us to start planning your exclusive music festival experience

The Town 2025

Dates

September 6, 7, 12, 13, 14, 2025

Location

Autódromo de Interlagos - Cidade da Música, São Paulo, Brazil

Special Note

Rock in Rio's sister festival with 235,000 daily capacity

Request Private Consultation

Contact us to plan your exclusive The Town 2025 experience with personalized VIP protection.

Request Private Consultation

Begin your journey to unparalleled protection and peace of mind

Let's get started0%
All inquiries are treated with absolute confidentiality
VIP Protection Guaranteed
Premium Services